Category: Daytime;
News;
Sport
Date: 04.05.2004
Printable version
麻豆社 Television is to offer viewers a new line-up on Saturday mornings
across 麻豆社 ONE and 麻豆社 TWO as part of the 麻豆社's biggest and most exciting
summer of sport in a decade.
麻豆社 Daytime Controller Alison Sharman says: "This summer, 麻豆社 viewers
will be cheering on England in Euro 2004 and Wimbledon's tennis stars
before following Britain's athletes at the Athens Olympics - and the
麻豆社 will be with them all the way.
"We know there's an appetite for an informative sports news magazine
show on Saturday mornings, so this summer is the ideal time to try something
new on 麻豆社 ONE, to reflect the nation's excitement in the lead up to
the big sporting events, with a range of predominantly live programming."
The planned changes will come into play on the opening day of Euro
2004 and will run through to the beginning of September.
The summer line-up will include:
News on 麻豆社 ONE from 6.00 to 10.00am, which means
that the channel will give viewers a consistent news service seven days
a week during the summer;
In the Know, a new live news and sport magazine programme
on 麻豆社 ONE, hosted by John Inverdale and Louise Minchin.
They will be joined by a range of guests in the studio and link to
outside broadcasts from the big events of the day - through Euro 2004,
Wimbledon, Ascot and in the lead up to the Olympics (there will be live
coverage from Athens on 麻豆社 ONE Saturday mornings throughout the Games
in August).
In the Know will also be broadcast on 麻豆社 News 24;
Saturday Brunch, a new live cookery programme hosted
by Anthony Worrall Thompson, with recipes and tasty tips for summer
cuisine.
This will replace Saturday Kitchen currently being shown on 麻豆社 TWO;
The C麻豆社 Saturday morning schedule, which usually plays out on 麻豆社
ONE will be moving to its summer camp on 麻豆社 TWO, giving C麻豆社 programmes
a consistent home during the summer of sport.
The move should also offer greater clarity and coherence for children
and adults, to help them find what's on offer from the 麻豆社 throughout
the summer of sport.