麻豆社

Your trust is very important to us. This means the 麻豆社 is committed to protecting the privacy and security of your personal data. It is important that you read this notice so that you are aware of how and why we are using such personal data. This privacy notice describes how we collect and use personal data about you during and after your relationship with us, in accordance with data protection law.

Why are we doing this and how can you participate?
The 麻豆社 allows listeners of Essential Classics to send in suggestions for a piece of music to be played on the show. You can send in your suggestion by texting 83111 or by emailing essentialclassics@bbc.co.uk.

Starting 20th October 2025, the 麻豆社 will be giving out 100 branded smart speakers to selected listeners who send in their suggestions for the next step in the musical journey.

If your suggestion is chosen, we will read out your name and may read out other information you choose to share with us.

What personal data will the 麻豆社 collect?
The 麻豆社 may collect and process the following personal data about you:
• Full name
• Phone number
• Email address
• Other information about yourself that you may wish to share as part of your suggestion

If we send you a smart speaker, we will also collect your postal address.

Who is the Data Controller?
The 麻豆社 is the “data controller” of your personal data. This means that the 麻豆社 decides what your personal data is used for, and the ways in which it is processed. For the avoidance of doubt, your personal data will be collected and processed solely for the purposes set out in this privacy notice. As the data controller, the 麻豆社 has the responsibility to comply, and to demonstrate compliance with, data protection law.

Lawful basis for processing your personal data
The lawful basis on which the 麻豆社 processes the personal data is the performance of its public task. The 麻豆社’s role is to act in the public interest and to serve all audiences with content which informs, educates, and entertains.

Sharing your personal data
The 麻豆社 works with our approved third-party providers who help us to provide some of our services. These partners only use your personal data on behalf of the 麻豆社 and not independently of the 麻豆社.

We may share personal data with a third party where required or permitted by law.

Retaining your personal data
Suggestions for musical next steps will be deleted after that day’s programme.

If we read out your selection this programme will be held in our archive indefinitely.

Where applicable, we will retain your postal address only for as long as necessary to send you a smart speaker.

Your personal data will be stored in the UK and the European Economic Area (EEA).

Your rights and more information
You have rights under data protection law:
• You can request a copy of the personal data the 麻豆社 stores about you.
• You have the right to request that we rectify any inaccurate or incomplete personal data that we hold about you.
• You have the right to ask for the personal data we collect about you to be deleted, however there are limitations and exceptions to this right which may entitle the 麻豆社 to refuse your request.
• In certain circumstances you have the right to restrict the processing of your personal data, or to object to the processing of your personal data.
• You have the right to ask that we transfer the personal data to you or to another organisation, in certain circumstances.

You can contact our, Data Protection Officer if you have questions or you wish to find out more details about your rights, please visit the 麻豆社’s Privacy and Cookies Policy at .

If you have a concern about the way the 麻豆社 has handled your personal data, you can raise your concern with the supervisory authority in the UK, the .

Updating this privacy notice
We will revise the privacy notice if there are significant changes to how we use your personal data.