麻豆社

We have launched a new t-shirt for this year鈥檚 campaign designed by Giles Deacon. The t-shirt sees Pudsey redesigned in a new metallic gold and black guise that will appeal to fashionistas and fundraisers alike.

Celebrities lending their support include Michelle Keegan, Abbey Clancy, Daisy Lowe, Stanley Tucci, Alfie Deyes, Erin O鈥機onnor and Tom Odell.

Get yours by heading over to our online shop!