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Online Shopping, Indian Style

Shopping in India is traditionally a hands-on experience, but many are now embracing the online shopping revolution. How are businesses innovating to meet the new challenges?

Shopping in India is traditionally an intensely hands-on experience, but many are now embracing the online shopping revolution. From motorbike delivery couriers to Amazon India, and bringing online shopping to rural towns, Mukti Jain Campion discovers how Indian businesses are innovating to meet the new challenges.

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27 minutes

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