麻豆社

Consumer trust in Sports Direct could be lost if owner Mike Ashley does not act quickly on concerns about the company's working practices, a retail analyst says.

It comes after an MPs report said conditions in the firm's Shirebrook warehouse in Derbyshire were closer to "that of a Victorian workhouse than that of a modern High Street retailer".

Following the report, the majority of independent investors at Sports Direct's annual meeting voted against the re-election of the company's chairman, Keith Hellawell, despite him having Mr Ashley's backing.

"Shoppers do take notice of this sort if information," Shoppercentric's retail analyst Danielle Pinnington told 麻豆社 Radio 5 live's Tony Livesey.

"If they're not quick enough to acknowledge that they've got an issue... it doesn't take long for shoppers, their customers, to decide that they're not comfortable."

This clip is originally from 5 live Drive on Wednesday 7th September 2016.