Main content
Can Athletes Unlimited revolutionise sport?
Athletes Unlimited is a collective promoting a new way of thinking about professional sport, placing the player at the very heart and doing away with team owners.
It's currently running leagues in women鈥檚 volleyball, lacrosse and softball. Jon Patricof, the CEO at Athletes Unlimited, told us how this revolutionary new concept works.
(Photo: Getty Images)
Duration:
This clip is from
More clips from Not by the Playbook
-
Tom Daley: Tight knit community
Duration: 15:49
-
Pioneer
Duration: 23:17
-
How Cornish miners brought football to Mexico
Duration: 15:08
-
At home with Dion Dublin
Duration: 20:41