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Decisions That Made Me: Claire Daniels (Trio Media, CEO)

Claire Daniels began working with her sister-in-law as a stopgap measure, she never expected she鈥檇 become CEO within just a few years.

Grief hits everyone differently. For Claire Daniels, it changed her life; she had been working as the head of marketing for a technology firm and believed she鈥檇 keep climbing the corporate ladder, but after her brother鈥檚 death she found herself needing time out and quit. Later she began working for her sister in law鈥檚 business as a stopgap measure while she got herself back on track, but then that ended up becoming permanent. The marketing executive talks to Evan Davis about what it was like to work for family, and how she eventually became CEO of Trio media.

Production team:
Producer: Bob Howard
Editor: Matt Willis
Sound: John Scott
Production co-ordinator: Katie Morrison

Release date:

Available now

14 minutes

Podcast