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Before Mark could streak the Super Bowl, both streaking and the Super Bowl had to become what they are.

Streaking has a history. The Super Bowl has a history. And host Rich Hall? Well he has a history too, which might explain a few things.

Rich Hall pulls apart the rise and fall of streaking in 1970s America - a cultural flash in the pan that somehow never quite died. Then, the evolution of the Super Bowl from a simple championship game into a global spectacle of music, money, and over-the-top showmanship.

Jim Steeg, the man who ran the event for 26 years, explains how half-time transformed from a small-time, marching-band interval into a billion-dollar pop extravaganza.

Meanwhile, Mark brings his act home. A charity streak at the Merseyside Derby is just a warm-up for the moment that truly makes him famous: crashing Fred鈥檚 floating weather map live on national television. Overnight, Britain knows exactly who he is.

Archive: Famous for Fifteen Minutes, 麻豆社 Radio 4.

Presented by Rich Hall
Produced and written by Elle Scott
Production co-ordinator: Juliette Harvey.
Production manager: Debbie Waddell.
Development Executive: Emma Shaw.
Production Executive: Ian Taitt
Executive Producer: Georgia Catt
Assistant Commissioner: Rob Green
Commissioning Executive: Stevie Middleton

A 麻豆社 Studios Production for 麻豆社 Radio 5 Live and 麻豆社 Sounds.