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The limited edition flavour is in honour of Paddington star Hugh Bonneville and his appearance at the 2026 Hay Festival, by Herefordshire/Wales-based creators Sherpherds.

The ice cream shop has previously created one-off flavours with previous honourees including actors Stephen Fry and Miriam Margolyes.

Connie Orbach from Shepherds tells Elliott Webb how the team create the real 'toast' that gets infused with homemade marmalade, from Connie's mother.

Image credit: Hay Festival/Shepherds