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Britain's real ale revolution

A boozy trip to Ireland in 1971 led four young men to create one of Europe's most influential consumer organisations, the Campaign for Real Ale, or CAMRA.

In 1971, a boozy trip to Ireland led four young men to create one of Europe's most influential consumer campaigns.

Alarmed by changes in brewing that they believed threatened traditional ale, they set up the Campaign for Real Ale, or CAMRA.

Graham Lees tells Reena Stanton-Sharma how an impromptu idea between friends grew into a movement that transformed Britain's beer culture.

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(Photo: Graham Lees, second from left, with the three other founders of CAMRA, Bill Mellor, Jim Makin and Michael Hardman. Credit: CAMRA)

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