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Episode details

World Service,3 mins

Could the ISL threaten cricket in India?

Sportsworld

Available for over a year

The Indian Super League has had the benefit of increased exposure due to its famous investors... Bollywood stars Hrithik Roshan and Ranbir Kapoor, plus an array of Indian Cricket legends, including Virat Kohli, Sachin Tendulkar and MS Dhoni all have put in money to help finance the teams. They are also used as a marketing tool to get more coverage of the league as a whole... Here in Kolkata, no one is as famous as Sourav Ganguly - he himself is the co-owner of Atletico de Kolkata. So what does he think about the threat of his own sport at the moment, as football's popularity increases.. (Picture: Chennaiyin FC players pose with the trophy, credit: Getty Images)

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