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Radio 4,4 mins

The biggest influencers on Instagram

Radio 4 in Four

Available for over a year

Some of the most powerful online influencers are pets. They鈥檙e as big online as some of the most popular movie stars. First there was Grumpy Cat, now many more pets are generating money for their owners by promoting products via social media. Winifred Robinson finds out more. First broadcast on You & Yours, 25 July 2019.

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