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Wednesday 29 Oct 2014

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Âé¶¹Éç Persian TV - Âé¶¹Éç in the region

Âé¶¹Éç in Afghanistan and the wider region

The Âé¶¹Éç has been broadcasting a dedicated schedule of programming for Afghanistan, featuring all the key languages of the country, since 2003.

Âé¶¹Éç World Service broadcasts 24 hours a day in Afghanistan. The dedicated schedule features two-hour blocks of programming in the key languages of Afghanistan (Dari, Pashto and Uzbek), plus some English, at breakfast and in the evening every day.

The backbone of the schedule is domestic and international news with a strong emphasis on discussion and interactive debate on civil society and democratic politics. During the programme cycle, the blocks are repeated and supplemented by local and international music programming.

The schedule also includes education, arts and science programmes, the popular drama serial New Home New Life as well as special programmes for women and children.

Recent audience research estimates Âé¶¹Éç Persian's audience in Afghanistan at seven million, with the Âé¶¹Éç's combined (all languages) audience in Afghanistan at 9.8 million – which means the Âé¶¹Éç reaches over 40% of the country’s adult population.

The Âé¶¹Éç also has tailored programming for Persian and Pashto-speakers in Tajikistan and Pakistan.

Âé¶¹Éç English-language services in Iran

Âé¶¹Éç World Service broadcasts to Iran in English on shortwave and medium wave. English programming can be heard 24 hours a day on the Middle East/CIS schedule. Around 220,000 Iranians listen to Âé¶¹Éç World Service English-language output every week.

Âé¶¹Éç World News, the Âé¶¹Éç's commercially funded international English-language news and information TV channel, broadcasts 24 hours a day. It provides global audiences with a diverse mix of international news and current affairs, business, sport, weather and documentary programming. Âé¶¹Éç World News is available in Iran via satellite.

Funding Âé¶¹Éç Persian TV

Proposals for Âé¶¹Éç Persian TV were drawn up by senior Âé¶¹Éç management. These were approved by the then Âé¶¹Éç Governors – since replaced by the Âé¶¹Éç Trust – the body that oversees the Âé¶¹Éç and ensures its independence from the UK Government. They were then submitted to the Foreign & Commonwealth Office (FCO) for their consent, as the Âé¶¹Éç is obliged to do under its agreement with the FCO.

The operating cost of £15 million a year will be funded by the UK Government. Funding for Âé¶¹Éç Persian TV was announced by then UK Chancellor of the Exchequer, Gordon Brown, in a speech in October 2006. The funding was confirmed by the current Chancellor of the Exchequer, Alistair Darling, in October 2007.

Like the rest of the Âé¶¹Éç, it is accountable to the Âé¶¹Éç Trust, which acts as trustees for the public interest and oversees all Âé¶¹Éç activities.

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