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What impact can celebrity chefs have on our dwindling fish stocks and can we be persuaded to change our habits? The two million pound campaign to persuade us to love organic and why this winter has been particularly harsh for owls.

Last updated: 16 January 2011

Country Focus - Sunday 16th January at 07.00am presented by Rachael James; repeated 5.30am Monday 17th January 2010

Think of fish and you probably think - cod, salmon or tuna. Those are the three main fish we consume in this country but fears about diminishing stocks have led celebrity chefs this week to for us all to eat some of the lesser known species. Sowe ask what impact do the likes of Hugh Fearnley Whittingstall and Jamie Oliver have when it comes to our traditional fish supper?

We look at a new £2m campaign paid for by organic businesses with match funding from the EU. The UK's organic food sector is hoping for a billion-pound sales boost over the next three years after launching its first ever generic marketing campaign.

Clothes end up in charity shops for many reasons, most often because they've been superceded by more fashionable garments, but there's still life in the raw materials. Rossi Owen buys old garments and rebuilds them into attractive new designs marketed at craft fairs and online at .

Adn the volunteers looking after our owls - The is warning that all birds, and owls in particular have been starving as their food all but disappeared in the plunging temperatures. But how will this affect the breeding season this year? At Green Castle Woods in Carmarthenshire, owned by the , volunteers monitor ten owl boxes every year, to check on the birds' progress.


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