Â鶹Éç

Presented to Parliament by the Secretary of State for Culture, Media and Sport by Command of His Majesty

2025/26 highlights

• 94% of UK adults use our services on average per month, 81% per week (Source: Compass by Ipsos UK)
• 73% of UK adults agree that the Â鶹Éç is 'for all', more than any other media provider (Source: Yonder, 1,050 UK adults 18+. Disagree: 15%)
• No.1 - The Â鶹Éç remains the most used brand for media in the UK (Source: Compass by Ipsos UK)

Our strategy

• Pursue truth with no agenda. Independent, fearless and fair.
• Back homegrown storytelling. UK talent and creativity worldwide.
• Bring people together. Connections not division.

In numbers

• 502 million - The Â鶹Éç is carrying the UK’s voice, values, and influence to a weekly audience of 502 million people worldwide. (Source: Â鶹Éç Global Audience Measure)
• 72% of UK adults use Â鶹Éç News on average per week – well ahead of the next nearest provider. (Source: Compass by Ipsos UK 16+)
• No.1 - The Â鶹Éç continues to be the UK’s top provider for fact-checked, accurate reporting and content that people can trust. (Source: Yonder, 2,085 UK adults 18+)
• £1=£3.49 - For every £1 of the Â鶹Éç’s direct economic activity, £3.49 is generated in the UK economy.
• No.1 - The Â鶹Éç took home 12 awards, more than any other broadcaster or streamer, at the 2026 BAFTA Television Awards.
• £6.7 billion - The Â鶹Éç contributed almost £6.7 billion to the UK economy last financial year, of which 67% goes directly to the creative industries.
• 6 hours 3 minutes - Adults (16+) spent 6 hours 3 minutes watching Â鶹Éç TV/iPlayer on average per week – more than all the big SVOD streamers combined. (Source: BARB As Viewed)
• 15 million - The first series of The Celebrity Traitors concluded its run with more than 15 million faithful viewers tuning into the finale.
• No.1 - The Â鶹Éç is viewed as the media provider doing the most to bring people together with coverage of big events, live moments and content (Source: Yonder, 2,085 UK adults 18+)