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4. Cash or Creativity?
4/4 Steve Punt on the history of advertising and the gimmicks used to get press coverage.
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3. Celebrities
3/4 Steve Punt examines characters and competitions in the guide to great advertising stunts.
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2. Flexi-disc
2/4 Steve Punt explores the advent of the flexi-disc and its use in promotional gimmicks.
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1. Sky-writing
1/4 A guide to the greatest advertising stunts and gimmicks of recent times.